The Social Network
The social network enables many social and professional functions over the Internet and it has already transformed the way in which people interact in cyberspace. The can be considered as state-of-the-art big data. Large volumes of data in form of e-books, video streaming, movie downloads, and social networking largely dominate Internet traffic today. Social network sites provide online services that allow users to create online profile pages and make friends with others also registered on the same web site. Almost 1 billion registered users among the top 15 social networks and users generate ‘big data‘ and social networking sites accumulate massive amounts of data in terms of volume like content uploaded, linked, or shared..
Other forms of ‘big data’ are in the form of velocity such as content that needs to be viewable/shareable anytime and variety since data is uploaded in many formats and different types: text, images, audio, or video. Examples of social network sites are Facebook, Twitter, LinkedIn, MySpace, YouTube, Pinterest, and Google+.
The social network structure if formed by complex sets of interpersonal to international relationships among members of societies or communities. In this context ’Network’ represents the social relationships between consumers. Nodes represent the individuals or abstract entities such as organizations. The ties and edges between the nodes represent the relationshipsbetween them. That means that social network characteristics are formed by entities and their relationships. The entities are formed with individuals or organization over the Internet. The relationships are formed by entities that have specific interdependencies such as personal friendships, kinship, professional orientations, common interests, financial exchange, like or dislike relationships, community or racial groups, religious or political beliefs, knowledge or prestige, or are celebrity fans of other individuals.
The Social Network Details
The following video provides more details: